|
What is Page Tagging?
Page tagging is one of the two most commonly used methods for data collecting when it comes to websites; the other commonly used method is logfile analysis. Web analytic software or web analyzers use these two methods of data mining to provide in-depth information about who is visiting the site, at what times, and how often; the software can also provide a lot more detailed statistical information about site usage, if this information is requested. Page tagging is considered to be an incredibly efficient means of mining an enormous amount of helpful information from websites to allow site owners and operators to increase the efficiency, productivity, and financial earnings for their sites.
How Page Tagging Works
Page tagging is a JavaScript code, which can be written into each page of a website. Each time one of the pages for the site is accessed, the code is run. The code collects a large amount of data per visit and then reports it back to whatever data analyzer the owner of the site is using. The analyzers take the information and provide easy-to-read and processed charts, graphs, percentages, and other statistics about the site usage, visits, and other important information.
In addition to reporting information about site and page visitors, the page tagging code allots cookies to visitors, which can provide even more information in the future. The owner of the site can specify how much information they want to receive from the page tagging code by setting up the data analyzer to display stats and information that they believe to be pertinent. This kind of data mining from websites is a lot like logfile analysis because of the kind of information it can generate for site owners, but is more commonly used by individuals and companies who do not own their own servers.
|
